“If it ain’t broke, don’t fix it!”
This was the philosophy of the leading weekly "win a car" game company - BOTB, when planning their stand at Goodwood Festival of Speed. Last year everyone loved the Cyclone Challenge they chose for their stand, so they had it again! And again, it worked!
With fantastic branding, drawing on BOTB's well-known orange branding and distinctive logo, the Cyclone Challenge was professionally branded to fit in with the overall feel of the stand. It is hard to stand out at glamorous Goodwood, but the Cyclone Challenge did just that!
Gaining even more attention than the supercars around it, the Cyclone Challenge drew people to the stand and provided ample opportunity for customer engagement and interaction. What’s more, the Cyclone Challenge is fun! And everyone remembers fun!
Getting noticed at the busy event or exhibition can be tough, but the Cyclone Challenge is more than up to the challenge!
BOTB kept on using their winning formula, have you found yours yet?
Take a look at our range of Cyclones and other games from our workshops, and to discuss what we can do for you and your brand, contact Bob today.
We offer a range of hire options to suit your timescale and budget, from hire deals that start from a few hours, to 6 months roadshow tours, whatever you need for your brand, we can put together a package that suits you.
This is the second year we’ve had a Cyclone Machine on our stand at Goodwood FOS and once again it’s proved more popular than the cars! It’s a great way to get people onto the stand and it’s really fun to play. Bob and the team at Unique Ideas have always been friendly, helpful and organised and we’ll definitely be using them again next year!